Ringtones Sales Are Expected To Fizzle Down in 2008

In a recent report by BMI and just recently reported by the NY Post, Ring tone sales are expected to be lower than expected. Broadcast Music Inc. (BMI), an organization that collects royalties for song writers and publishers, is forecasting that overall ring tone sales in the US will fall 7 percent in 2008 to approximately $510 million.

Some of the reasons for the decline is software available on the market today that enables anyone to create their own ring tones at close to no cost. So the idea of paying $2 - $3 for a ring tone may be phased out. However, the article indicates that Sales of ringback tones, songs that a person making a call hears in place of a tradition ringing sound, are expected to grow 50 percent to $210 million in 2008.

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